UX Design Case Study

seeing a city through the eyes of locals

Relative is an app designed to provide visitors with curated tours with locals

In this project i did several tasks. I created the user persona's journey the wireframes that illustrate how the user goal is done. In addition, I designed the logo for our concept.

Role Interaction Designer
Team Lois C, Abhinav R
Tools Figma, Miro, Google Suite
Time April 2020, 2 weeks

Empathising
with the user

This user persona and her goals created based on Data from the research team

“experiencing a place through the eyes of locals is the way to learn their culture”

Pain points:

  • Overwhelmed arriving to a new city
  • Don’t know any local people

Ideating ways to solve our user problem

Quick hand sketches

Wireframes and User Flow

Goal: Book a tour for 2 with a local person

Designing the logo for our concept app