BRAND SYSTEMS · PRODUCT STORYTELLING · CAMPAIGNS
Brand systems that make complex products feel human.
I’m a San Francisco–based brand and visual designer working across product storytelling, campaigns, web, events, and scalable creative systems.
I’m a San Francisco–based brand and visual designer working across product storytelling, campaigns, web, events, and scalable creative systems.
FOCUS
Brand systems · Product storytelling · Campaigns · Web · Events
BASED
San Francisco, CA
STATUS
Available for full-time, contract, and select projects
WORKED ACROSS
Salesforce
Salesforce
Procore
Procore
Lattice
Lattice
Slack
Slack
SELECTED WORK
Selected work
Selected work
Selected work
Brand systems, product stories, and cross-channel campaigns for complex technology.
Brand systems, product stories, and cross-channel campaigns for complex technology.
02 / CONTINUITY · OPERATIONAL INTELLIGENCE
A brand system for signal-to-action operations
An independent concept exploring how an operational-intelligence brand can connect live signals, system context, and coordinated action across product, web, campaigns, events, and motion.
View case study ↗
Brand Identity
Design Systems
Product Storytelling
02 / CONTINUITY · OPERATIONAL INTELLIGENCE
A brand system for signal-to-action operations
An independent concept exploring how an operational-intelligence brand can connect live signals, system context, and coordinated action across product, web, campaigns, events, and motion.
View case study ↗
Brand Identity
Design Systems
Product Storytelling
02 / CONTINUITY · OPERATIONAL INTELLIGENCE
A brand system for signal-to-action operations
An independent concept exploring how an operational-intelligence brand can connect live signals, system context, and coordinated action across product, web, campaigns, events, and motion.
View case study ↗
Brand Identity
Design Systems
Product Storytelling
MORE SELECTED WORK
Campaigns, events, and editorial work
ADDITIONAL CREATIVE WORK
Architecture, furniture, and material studies.
Architecture, furniture, and material studies.
Architecture, furniture, and material studies.
View the archive
Architectural Graphics
The Cottage — Tiny House
The Cottage — Tiny House
The Cottage — Tiny House
A complete architectural presentation board combining floor plans, elevations, sections, structural studies, renderings, and a material palette.
A complete architectural presentation board combining floor plans, elevations, sections, structural studies, renderings, and a material palette.
ARCH 20
Spring 2026
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Furniture Design
Furniture Collection
Furniture Collection
Furniture Collection
Selected furniture and storage pieces designed and built in wood.
Selected furniture and storage pieces designed and built in wood.
Built Work
2014
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Design Studies
Form, Pattern & Digital Fabrication Studies
Form, Pattern & Digital Fabrication Studies
Form, Pattern & Digital Fabrication Studies
A series of spatial and fabrication studies exploring planar folding, modular mashrabiya-inspired screens, surface morphology, solid modeling, and preparation for physical output.
A series of spatial and fabrication studies exploring planar folding, modular mashrabiya-inspired screens, surface morphology, solid modeling, and preparation for physical output.
Rhino + SketchUp
Selected Studies
View project ↗
Interested in working together?
Gilad Shahar · Visual Designer
Designed with care · 2026